FashionSync

FashionSync, a digital fashion tool platform focused on simplifying the process of fashion design production process for designers and brands.

FashionSync is made to create the engineered pattern, dissolve digital tool barriers, and enable an easy-to-made production process to streamline the garment production experience, both online and offline.

ROLE

UX/UI Designer

(user research, wire-frames, prototypes, and visual designs)

CLIENT

The AIDLAB

PROJECT TYPE

Website Design

App Design

Brand Design

Unleash Your Style in Perfect Sync

Situation

As a UX designer specializing in digital fashion, I leverage my expertise in product design and UX design concepts to transform research findings into practical and impactful solutions.

The current project centers around utilizing the research results from combining the spatial technology and digital fashion to tackle significant challenges in the fashion industry.

Current State ()

Sequential Processes of Garment Manufacturing:

Fashion design and pattern design are sequential processes involving iterative adjustments and sample construction.

Product development generates design sketches, production patterns, and markers for cutting and sewing operations.

Engineered Patterns:

Engineered patterns involve careful placement of clothing pattern pieces during marker planning.

Matching prints along seams create a continuous design flow and enhance the luxurious and elegant perception of garments.

key challenges in the garment manufacturing process, specifically related to engineered patterns and their limitations

Problem Statement

Inconsistent Print Size: Engineered patterns currently lack scalability, resulting in print sizes that remain the same regardless of the garment size. This leads to potential inconsistencies in the design.

Lower Fabric Utilization and Increased Material Costs: Matching prints along seams in engineered patterns decrease fabric utilization and raise material costs. This issue arises due to the careful placement of pattern pieces during marker planning, resulting in irregular geometrical shapes.

Design Complexity and Printing Constraints: Aligning intricate patterns across garment panels poses a significant design complexity. Printing constraints, including specialized equipment, techniques, and ink formulations, further add to the challenges faced.

Higher Production Costs and Fabric Waste: The intricacy of engineered patterns leads to higher production costs due to additional labor and specialized requirements. Moreover, larger fabric panels are needed for pattern alignment, resulting in increased waste during the cutting process.

Time Constraints and Limited Resources: Complex patterns and limited resources impose time constraints on the garment manufacturing process. This can hinder productivity and efficiency.

Quality Control Variations: Variations in printing, color, and pattern alignment require meticulous quality control measures to ensure consistent and high-quality final products.

Opportunities

We identified key problems in the garment manufacturing process related to engineered patterns. We see this as an opportunity to provide a technical service that offers cost-effective and high-quality final seamless print designs. 


Designers can benefit from affordable options without compromising on the quality and aesthetics of their garments.

PAIN POINTS

Balancing sustainability goals with visually appealing designs and material waste reduction

Limited access to eco-friendly printing techniques and options

Lack of collaboration and understanding from service providers regarding her sustainability principles

PERSONALITY

Independent

Team player

Messy

Organized

Busy

Time rich

Analytical

Creative

Introvert

Extrovert

GOALS

Sarah's primary goal is to create sustainable and eco-friendly fashion designs.

Sarah seeks a technical service that can provide efficient and accurate print patterns with minimal material waste.

NEEDS

Looking for a design tool that helps to cut down unnecessary time and effort

Sarah wants access to digital printing with eco-friendly inks to minimize environmental impact and waste.

AGE

25

Fashion Designer

JOB TITLE

Single

STATUS

London,UK

LOCATION

detail-oriented

CURIOUS

EMPATHETIC

sustainability

SARAH DOE

USER PERSONA

“I design with all my heart, thinking about the people and nature”

ABOUT

Sarah is a fashion designer who specializes in sustainable and eco-friendly fashion. She values minimizing waste and reducing the environmental impact of the fashion industry.

PAIN POINTS

Limited access to affordable and efficient solutions for creating customized print patterns may be a challenge for Mark.

Balancing cost-effectiveness with high-quality prints and efficient production processes could be a pain point for him.

PERSONALITY

Independent

Team player

Messy

Organized

Busy

Time rich

Analytical

Creative

Introvert

Extrovert

GOALS

Establish own fashion brand successfully

Offer trendy and unique garments that resonate with his target audience

Provide customization and personalization options to customers

Seeks to differentiate his brand in the competitive fashion market

NEEDS

Mark needs a technical service that can help him create customized and seamless print patterns for his garments.

He requires a cost-effective solution that can deliver high-quality prints within his startup budget.

He requires a cost-effective solution that can deliver high-quality prints within his startup budget.

He requires a cost-effective solution that can deliver high-quality prints within his startup budget.

He seeks efficient production processes that ensure quick turnaround times and minimal waste.

AGE

32

Young Entrepreneur 

JOB TITLE

Single

STATUS

London,UK

LOCATION

ambitious

driven

ADVENTUROUS

creative

Mark Kam

USER PERSONA

“I design with all my heart, thinking about the people and nature”

ABOUT

Mark is a young entrepreneur who recently launched his own fashion brand. He aims to offer trendy and unique garments to his target audience, with a focus on customization and personalization.

IF/THEN Statement


If Sarah use the seamless print pattern website to create her collection, then she can create a high-quality and sustainable oriented product with affordable price and time saving.

User Journey Map


Persona: Sarah, the Sustainable Fashion Designer
Task: Creating a Seamless Print Pattern for a Sustainable Fashion Line

from start to end of the print & garment creation process

User Flow chart

When it comes to designing prototypes, our primary focus is on the screen and the entire process of garment design and production.

Style Guide

Color Style & Typography:

Aa

The quick brown fox jumps over the lazy dog.

The quick brown fox jumps over the lazy dog.

The quick brown fox jumps over the lazy dog.

The quick brown fox jumps over the lazy dog.

Low-fi Wireframe

High-fi Wireframe

Final Prototype

Collection Archive

After Finished The Element Design Editing

Grid View: When Viewing the Pattern On 3D Garment

Exporting Design

Final Prototype